ZTE | Avid Plus Demo & Sizzle Video Production
Integrated Campaign | Creative
Created a strategy for and delivered video production services for two dynamic pieces, educating sales reps and customers alike on the KSPs of ZTE’s new Avid Plus–building awareness and recommendation. Incorporated ZTE’s brand promise organically throughout the compelling device sizzle and demo videos, building credibility for ZTE’s smartphone product line.
Supported sell-through at the channel with an associated training guide outlining specs, competitive advantages, and more.