goTransverse | B2B Content Creation
Content Development | Creative
Created compelling content for use in a multi-touch email campaign promoting goTransverse’ intelligent, cloud-based billing platform. Focused on a theme of usage-based billing, a core area of differentiation for the company, and their product, TRACT.
Concepted the theme, developed the content, and produced the design for an infographic outlining the benefits of usage-based billing, and a brief outlining the steps to implementing a new billing platform.