Novatel
MiFi 2200 Animated Product Demonstration
How We Helped: Strategy, Theme Development, Creative Development, Technical Development,
Copywriting
Novatel asked PMG to create a compelling 3-D digital demo for their flagship product,
the MiFi 2200. PMG developed key messaging for three target audiences (Consumer,
Small-to-Midsize Businesses and Enterprise), as well as voice-over narration script,
visuals, animation and demo player. The demo was designed to serve as a versatile
sales tool for the carrier and for Novatel.
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