Pinnacle Marketing Group, Inc. – Portfolio Microsoft National Advertising

portfolio microsoft

microsoft sony ericsson disney mobile blockbuster sprint novatel t-mobile national analysis center mobinnova

mEvent mobile event management	national advertising
integrated marketing campaign	training events management
sales tools & collateral	training program management
partner program management	developer program management
vertical marketing campaign	sell-with campaign
sales & marketing program

Microsoft Windows Mobile

College Student Campaign

How We Helped: Campaign Strategy, Key Messaging, Media Buying, Copywriting, Graphic Design

PMG helped Microsoft concept key selling points for the college student audience through this campus promotion. The promotion featured free student software downloads and a device discount while espousing the benefits of Windows Mobile. Messaging conveyed the essence of staying connected and doing more with a Windows Mobile phone, specific to the needs of this audience.